Course N°157 — Freelancing
Booked Solid: The Freelance Client Pipeline
with Incipio Studio
Original curriculum by Incipio Academy
Build a repeatable system that keeps freelance work coming in: a sharp niche, a warm referral loop, light outbound, and a pipeline you review every Friday in 30 minutes.
What you’ll walk away with
Skills, not certificates of attendance
Curriculum
4 chapters · 17 lessons
5h 24m total01Pick a Lane Buyers Can Repeat4 lessons+
- 1Why Generalists Get Forgotten at the Referral MomentVideo13:40
- 2The Problem-First Positioning Line (and 6 Weak Examples)Video19:15
- 3Choosing a Niche From Your Last 20 InvoicesVideo22:30
- 4Proof Assets: Three Results You Can Name in One SentenceVideo17:05
02The Warm Pipeline You Already Have4 lessons+
- 1The 90-Minute Network Audit: Export, Score, ShortlistVideo24:50
- 2The Re-Open Message to Past Clients That Isn't NeedyVideo15:20
- 3Asking for Referrals With a Specific Target, Not 'Anyone'Video18:35
- 4Partner Channels: Agencies, Adjacent Freelancers, ConsultantsVideo26:10
03Outbound Without the Cringe4 lessons+
- 1Building a 40-Account List You Actually Want to Work WithVideo21:45
- 2The Observation-Offer-Ask Email StructureVideo16:55
- 3Follow-Up Cadence: Four Touches, Then Park ItVideo14:25
- 4Content as Pipeline Support, Not a Second JobVideo20:30
04Run the Pipeline Like an Operator5 lessons+
- 1Five Stages, One Sheet: Setting Up the TrackerVideo19:40
- 2Discovery Calls: Qualify Budget and Timeline in 20 MinutesVideo28:15
- 3The Friday 30: Weekly Pipeline Review ChecklistVideo12:50
- 4Capacity Maths: Knowing When to Raise Rates or SubcontractVideo23:05
- 5The Dry-Spell Protocol: What to Fire Up at 60 Percent BookedVideo17:30
Your instructor
Incipio Studio
Original curriculum by Incipio Academy
Incipio Studio is the academy's in-house curriculum team. Studio courses distill proven playbooks, frameworks, and operator interviews into structured, do-this-next lessons, researched and produced by Incipio Academy.
“I stopped guessing where the next project was coming from. Three months in, I have four live conversations at any time and I turned down work for the first time ever.”
Verified student
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