Course N°178 — E-commerce
Cross-Border Checkout: Sell Internationally Without Surprises
with Incipio Studio
Original curriculum by Incipio Academy
A practical system for taking your store international: pick the right markets, price in landed cost, handle VAT and duties correctly, and localise checkout so orders actually convert.
What you’ll walk away with
Skills, not certificates of attendance
Curriculum
4 chapters · 15 lessons
4h 40m total01Pick Markets on Evidence, Not Optimism4 lessons+
- 1Demand signals you already own: traffic, search and unsolicited ordersVideo14:20
- 2The landed cost model: unit, freight, duty, tax, returns, FXVideo22:45
- 3Teardown: how competitors price the same SKU in another countryVideo16:10
- 4Shortlist three countries and size year one realisticallyVideo18:05
02Tax, Duty and Compliance Without a Lawyer on Retainer4 lessons+
- 1HS codes and country of origin: classify before you quoteVideo19:30
- 2EU IOSS, UK VAT and the low-value thresholds that biteVideo24:15
- 3US sales tax nexus, Canadian GST/HST and Australian GSTVideo21:00
- 4Labelling, restricted goods and product compliance checksVideo15:40
03Freight, Duties at Checkout and Returns That Don't Bleed4 lessons+
- 1DDP vs DAP: who pays, who complains, what it really costsVideo20:50
- 2Carrier and 3PL selection: rate cards, zones and surchargesVideo23:35
- 3Return routing: local hubs, refund rules and write-off mathsVideo17:25
- 4Fraud, chargebacks and address validation across bordersVideo14:50
04Localise, Launch and Review3 lessons+
- 1Currency, local payment methods and checkout trust signalsVideo19:15
- 2Translation that converts: product pages, policies and support macrosVideo16:35
- 3Soft launch, paid traffic test and the 90-day keep-or-kill reviewVideo22:10
Your instructor
Incipio Studio
Original curriculum by Incipio Academy
Incipio Studio is the academy's in-house curriculum team. Studio courses distill proven playbooks, frameworks, and operator interviews into structured, do-this-next lessons, researched and produced by Incipio Academy.
“We opened two EU markets in a quarter. The landed cost model alone showed us we were losing money on every German order we shipped.”
Verified student
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