Incipio Academy
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Course N°150 — Freelancing

Raise Your Rates Without Losing Clients

with Incipio Studio

Original curriculum by Incipio Academy

A step-by-step system for freelancers and small studios to audit, restructure and raise rates, then handle the pushback conversation without losing the accounts that pay well.

17 lessons17 videos4h 54mIntermediateLifetime access

What you’ll walk away with

Skills, not certificates of attendance

01Calculate your true effective hourly rate across every client
02Score your client list into keep, raise and release tiers
03Repackage hourly work into scoped, outcome-priced offers
04Deliver a rate increase without discounting under pressure
05Hold the new number with a repeatable annual increase cadence

Curriculum

4 chapters · 17 lessons

4h 54m total
01Find the Real Number
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  1. 1The Effective Hourly Rate Audit: What You Actually EarnVideo
    18:40
  2. 2Anchors That Move Price: Market Rate vs Value DeliveredVideo
    15:20
  3. 3Scoring the Client List: Keep, Raise, ReleaseVideo
    21:10
  4. 4Capacity Math: How Many Clients You Can Afford to LoseVideo
    14:05
02Build the Case Before You Ask
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  1. 1The Evidence File: Tracking Results Clients ForgetVideo
    16:30
  2. 2From Hours to Scope: Repackaging the Same WorkVideo
    24:15
  3. 3Designing a Three-Tier Rate Card That Sells the MiddleVideo
    19:45
  4. 4Timing: Renewal Points, Trigger Events and Dead ZonesVideo
    12:50
03The Conversation
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  1. 1The Rate Increase Email, Line by LineVideo
    17:20
  2. 2Saying the Number Out Loud and Staying Silent AfterVideo
    13:35
  3. 3Handling "That's Outside Our Budget"Video
    22:05
  4. 4Concession Ladders: Trade Scope, Never Cut PriceVideo
    18:00
  5. 5Phase-Ins, Grandfathering and When to WalkVideo
    15:10
04Protect the New Rate
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  1. 1Quoting New Clients at the Higher Number From Day OneVideo
    20:25
  2. 2Stopping Silent Discounts in DeliveryVideo
    16:55
  3. 3Replacing the Accounts That Said NoVideo
    23:40
  4. 4The Annual Increase Cadence Clients ExpectVideo
    11:30

Your instructor

Incipio Studio

Original curriculum by Incipio Academy

Incipio Studio is the academy's in-house curriculum team. Studio courses distill proven playbooks, frameworks, and operator interviews into structured, do-this-next lessons, researched and produced by Incipio Academy.

“I raised three retainers by 40% in one week. Two accepted the same day, one negotiated to 30%, and nobody left.”

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— 17 lessons, 4h 54m
— 17 videos
— All future updates included
— 30-day money-back guarantee